Downy Pure Essentials Ultra Concentrated Fabric Softner, Aloe & White Lilac, 32 Loads 44 fl oz

They discontinued this in stores and I couldn't find it for SO long after using it for a couple years. It has the best scent and does a great job. I usually don't like fabric softeners, especially how most smell. But this is great. I got extra just in case they really do get rid of it for good!

It's my fav softner by far but i received a bottle of it and it was clumpy , not the same smell and way over priced to be this let down !!!!

I love this fabric softner, thought I was done for when I couldn't find it in the store. Glad I found it, now my clothes will continue to be fresh!

Best ever when it comes to light scented. All the other newscents are just too strong for out family.

Love love love this! Wish they'd bring back this scent!!!!!!!

TO EVERYONE WHO LOVES THIS SCENT: There also used to be in Bounce Dryer Sheets too. They have discontinued this fragrance and it was BY FAR the best one they had. They've come out with a bunch of new ones and they all smell DISGUSTING!! Anyway, PLEASE write or e-mail Proctor and Gamble's customer service and ask them to bring back scent in both Downey Pure Essentials Liquid and Bounce Dryer Sheets. If enough people write, maybe they will!! I've already e-mail!! THANK YOU!

Procter & Gamble blew it....they need to bring this back, along with Tide Aloe and White Lilac!!

I'm into jiu jitsu and boxing and I'm very conscientious about offending people at the gym with odor so I make sure that my clothes are always smelling as nice as possible. This stuff gets it done. Sad that it's become nearly impossible to find but hopefully that will change. The scent is totally acceptable for a man and if you over-do it, it's not going to be offensive. Also, it doesn't have the typical, "cheap" softener smell that all the others have.